Looking for a Northbeam alternative?
Northbeam uses machine-learning multi-touch attribution and is best for DTC brands scaling paid media, from Shopify Starter up to enterprise. Below are the closest alternatives among the 65 tools we track: what each is built for, what it offers and what it costs, with the page we read every price from.
€99 once, excl. VAT. Keep Northbeam; use us as the causal second opinion.
The alternatives to Northbeam, with their prices.
We make Causality Engine, so read this as a vendor's page: ours is listed last, and every fact about the others links to their own page.
Short answer: Among the tools we track, the closest to Northbeam are Admetrics, ThoughtMetric, Fospha, SegMetrics and Triple Whale. Self-serve sign-up: ThoughtMetric, SegMetrics and Triple Whale. Marketing mix modelling: Admetrics, Fospha and Triple Whale. Incrementality or lift tests: Fospha and Triple Whale. No pixel or SDK of their own: Fospha. If you would rather keep Northbeam, Causality Engine runs alongside it: a read of what each channel caused, from the GA4 export you already have, for €99.
Bayesian statistics + multi-touch attribution. Best for European DTC brands wanting statistical attribution.
€339/mo
admetrics.io/en/pricing, readRules-based multi-touch attribution. Best for SMB ecommerce brands wanting basic MTA.
$99/mo
apps.shopify.com/thoughtmetric, readImpression-based MMM + MTA hybrid. Best for enterprise DTC brands wanting impression-level measurement.
quote only
fospha.com/pricing, readPixel-based multi-touch attribution. Best for info-product, coaching, ecommerce and SaaS businesses, and agencies.
$57/mo
segmetrics.io/pricing, readPixel-based multi-touch attribution. Best for Shopify brands at scale wanting a unified dashboard.
Free plan; paid from $219/mo
apps.shopify.com/triplewhale-1, readCausality Engine · runs alongside Northbeam
Causal inference on your GA4 export: what each channel caused, next to what last-click gave it. It installs nothing, so it runs on top of Northbeam or any tool above.
€99 a read
First finding free
Northbeam and Causality Engine, fact by fact · Every tool we track, on every fact
Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.
Northbeam and its alternatives, side by side.
Every value links to the page it was read from. “Not stated” means we could not find it on the vendor's pages, not that the feature is missing.
Scroll the table sideways for every column.
| Tool | Starting price | Billing | Multi-touch | MMM | Lift tests | Own pixel or SDK | Self-serve | Free trial or plan | HQ |
|---|---|---|---|---|---|---|---|---|---|
| Northbeam | $1,500/mo (Starter) | Monthly on Starter; annual on Professional and Enterprise | Yes | Yes | Yes | Yes | No | Demo only | San Francisco, United States |
| Admetrics | €339/mo | Monthly or annual | Yes | Yes | Not stated | Yes | Not stated | 21-day free trial, no credit card | Frankfurt, Germany |
| ThoughtMetric | $99/mo | Monthly or annual | Yes | Not stated | Not stated | Yes | Yes | Free trial (length not stated) | Boston, United States |
| Fospha | quote only | Not stated | Yes | Yes | Yes | No | No | Demo only (no free trial or free plan mentioned) | Austin, United States |
| SegMetrics | $57/mo | Monthly or annual | Yes | Not stated | Not stated | Yes | Yes | 14-day free trial | Portland, United States |
| Triple Whale | Free plan; paid from $219/mo | Monthly or annual | Yes | Yes | Yes | Yes | Yes | Free plan | Columbus, United States |
What Northbeam does well
Where Northbeam may not fit
Each line is from Northbeam's own pages.
- Priced on your ad spend, according to its pricing page. Source
- Billing: Monthly on Starter; annual on Professional and Enterprise. Source
- Refunds: Fees are non-refundable. Source
- No self-serve sign-up: you start through a demo or a sales call. Source
- Free trial or plan: Demo only. Source
- Needs its own pixel, tag or SDK on your site. Source
Questions about Northbeam alternatives
What are the alternatives to Northbeam?
Among the tools we track, the closest to Northbeam are Admetrics, ThoughtMetric, Fospha, SegMetrics and Triple Whale. Self-serve sign-up: ThoughtMetric, SegMetrics and Triple Whale. Marketing mix modelling: Admetrics, Fospha and Triple Whale. Incrementality or lift tests: Fospha and Triple Whale. No pixel or SDK of their own: Fospha.Do I have to stop using Northbeam to use Causality Engine?
No. Causality Engine installs nothing on your site. It reads the GA4 export you already have, so it runs on top of any tool here without touching its setup. The one condition: GA4 runs on your store too.How does Northbeam's price compare with Causality Engine's?
Northbeam's pricing page lists $1,500/mo (Starter). Causality Engine is €99 once per read, excl. VAT, or Pro at €299 a month.Source: northbeam.io/pricing, read .Can I try Northbeam for free?
What Northbeam states: Demo only.Source: northbeam.io/pricing, read .Does Northbeam need a pixel or tracking script?
Yes, according to docs.northbeam.io. Of the alternatives listed here, Fospha needs none of its own.Source: docs.northbeam.io/docs/non-shopify-installation, read .
Keep reading
Four named Dutch brands and our own store, with the figures they let us publish: the case studies.
GA4 export uploadNo pixel1–2 minutes to a first read30-day refund, no questions asked
Your platforms guess.
We run the math.
Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.
The free finding runs in your browser. Your file never leaves it. The full read is €99, refundable within 30 days, no questions asked. Prices exclude VAT.