Used by top companies
Connects seamlessly with
AI that spots hidden revenue, trims wasted spend, and accelerates customer journeys.
Everything you needto turn marketinginto revenue.
Attribution Reimagined.
First/last touch hides the real story. Causality applies AI-adjusted attribution to show the true ROI of every channel.
Journey Intelligence.
Map every touchpoint across the customer journey. See how channels work together to drive conversions.
Optimization Queue.
Get AI-powered recommendations on where to allocate budget for maximum impact.
Hidden Value Discovery.
Uncover undervalued channels and hidden revenue opportunities your competitors are missing.
Meet the engine
Where Causality Enginedelivers impact
Customer story
Reclaiming 34% of hidden revenueby fixing attribution blind spotsat OFFFTRACK
Latest resources
View allResearch
·Jan 8, 2026
How Bayesian Attribution Modeling Solves ROAS Tracking Inaccuracy for DTC Supplement Founders in Europe
Learn how Bayesian attribution modeling solves ROAS tracking inaccuracy for cosmetics brands. Improve Customer Retention Rate with proven strategies for Shopify.
Research
·Dec 10, 2025
When the Trail Goes Cold: The Attribution Challenge in Nonprofit Work
Learn Google Ads ROI for Shopify beauty & fashion brands. Optimize your marketing ROI with Causality Engine.
Research
·Dec 10, 2025
The Invisible Thread: Why Environmental Services Need Better Knowledge Sharing
Learn Facebook Ads ROAS for Shopify beauty & fashion brands. Optimize your marketing ROI with Causality Engine.
