Trusted by 89 beauty and 127 fashion brands in the Netherlands
Connects seamlessly with
AI that spots hidden revenue, trims wasted spend, and accelerates customer journeys.


See which channelsdrive incrementalrevenue.
See What Actually Drives Sales.
Last-click hides the real story. See which channels drive incremental revenue — not just who touched the customer last.

Map Every Touchpoint.
TikTok creates awareness. Pinterest drives consideration. Meta converts. See the full path from first click to purchase, and know what to scale.

Know Where to Spend Next.
Get ranked recommendations on where to move budget for maximum incremental revenue. No guesswork.

Find Hidden Revenue.
Discover channels driving 40% of sales that show zero ROI in your dashboard. Stop cutting what's actually working.

Meet the engine
Where Causality Enginedelivers impact

Customer story
Reclaiming 34% of hidden revenueby fixing attribution blind spotsat OFFFTRACK
Built for beauty and fashion brands
View allFor Beauty Brands
·Feb 10, 2026
Marketing Attribution for Shopify Beauty Brands: Why Last-Click Is Costing You 30% of Revenue
Your Meta dashboard says ROAS is 4x. Your Shopify says revenue is flat. See which channels actually drive incremental sales for beauty brands.
For Fashion Brands
·Feb 10, 2026
Shopify Fashion Brand Attribution: Stop Scaling the Wrong Channel
127 Dutch fashion brands discovered their top-performing channel was actually cannibalizing organic sales. See how real attribution data reveals the truth.
Comparison
·Feb 10, 2026
Causality Engine vs Triple Whale vs Northbeam vs Rockerbox: Which Attribution Tool Is Right for Your Shopify Brand?
A side-by-side comparison of attribution platforms for Shopify beauty and fashion brands. See why causal inference beats correlation-based models.

