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Looking for a Fospha alternative?

Fospha uses impression-based MMM + MTA hybrid and is best for enterprise DTC brands wanting impression-level measurement. If the question is which channels actually drove revenue, not which ones were present at the click, Causality Engine answers it from the GA4 export you already have. No pixel.

€99 once, excl. VAT. Keep Fospha; use us as the causal second opinion.

Fospha and Causality Engine, side by side.

Fospha compared with Causality Engine
Compared onFosphaCausality Engine
Price$1,500/mofospha.com/pricing, read €99 one-timeExcl. VAT
Pricing modelLite $1,500/mo (€1,300/mo) for $100k–$500k monthly media spend; Pro $2,000/mo plus a share of media spend; Enterprise via sales€99 per read, or Pro at €299 a month
MethodImpression-based MMM + MTA hybridCausal inference on a GA4 export
Setup2–4 weeksGA4 export upload, about 2 minutes
PixelNoNo

Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.

Why brands switch from Fospha

  • Enterprise pricing
  • Ad platform partnerships create bias
  • Impression modeling has wide confidence intervals
  • Complex onboarding

What Causality Engine does differently

  • No pixel and no tag. It reads the GA4 export you already have.
  • What each channel caused, next to what last-click gave it, with a data-health score on every channel.
  • The first number 1–2 minutes after the upload, on whatever GA4 history you export; 12 months or more reads best.
  • €99 once, excl. VAT. Pro is €299 a month, billed monthly, cancel any time.
  • Full refund within 30 days, no questions asked. You keep the read.

Keep reading

Four named Dutch brands and our own store, with the figures they let us publish: the case studies.

GA4 export uploadNo pixel1–2 minutes to a first read30-day refund, no questions asked

Your platforms guess.
We run the math.

Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.

Free, in your browser: your file is not uploaded. The full read is €99, refundable within 30 days. Prices exclude VAT.
Or book a 30-min call.