Northbeam vs Hyros

Side-by-side comparison of ml-based multi-touch attribution vs ai ad tracking for high-ticket funnels. Updated for 2026.

NorthbeamHyros
Starting price$1,000/mo$230/mo
Pricing modelTiered ($1,000–$2,500+/mo)Revenue-based ($230–$1,499/mo)
MethodologyMachine learning attribution modelsServer-side click tracking
Setup time1–2 weeks (DNS + pixel)1–2 hours
Pixel required?YesYes
Best forEnterprise DTC brands ($5M+ revenue)High-ticket products and info products

Where Northbeam falls short

  • $1,000+/mo minimum
  • Complex DNS + pixel setup
  • ML black box
  • Still correlation-based

There's a third option

Both Northbeam and Hyros rely on tracking-based attribution. Causality Engine uses Bayesian causal inference — no pixels, no code, 2-minute setup, €99 to start.

Stop guessing.Start knowing.

See which channels actually drive your revenue. Confidence-scored results in minutes — not months. Full refund if you don't see the value.