Switch from Attribution App to Causality Engine
Attribution App uses rules-based + algorithmic multi-touch attribution. Causality Engine uses causal inference on your GA4 export. There is nothing to migrate: the first read takes 1 to 2 minutes, and you can run both side by side.
€99 once, excl. VAT. Keep Attribution App running while you compare.
What Attribution App's terms say, before you leave.
Short answer: there is nothing to migrate. Keep Attribution App running, upload your GA4 export, and compare the two for a month. Cancel only if the comparison says so, on the terms below.
- Contract
- Monthly or annualattributionapp.com/pricing, read
- Refunds
- No refund on termination or expirationattributionapp.com/msa, read
- Free trial or plan
- 14-day free trialattributionapp.com/pricing, read
- Billing
- Subscription, $199/moattributionapp.com/pricing, read
- Price rises with
- Not stated on its public pages
Attribution App and Causality Engine, fact by fact
Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.
How to switch, in five steps.
No cancellation required yet
Keep Attribution App running (its terms: monthly or annual). Causality Engine reads your GA4 CSV export, so nothing conflicts and no data moves between the two.
Upload your GA4 CSV (no integration required)
Export 12 months or more of GA4 data and upload it. Longer reads better. No OAuth, no pixel, no code, no DNS changes. Shopify native is on the roadmap.
Run your first analysis
What each channel caused, next to last-click, with a data-health score on each, 1 to 2 minutes after the upload. Compare it with what Attribution App was telling you.
Evaluate side by side
Run both for a month and compare them channel by channel. Where they disagree is where a budget decision is at stake.
Cancel Attribution App when ready
Only if the side-by-side says you should. On refunds, Attribution App states: no refund on termination or expiration. Nothing in Causality Engine depends on Attribution App being gone.
What to weigh before you leave Attribution App
Attribution App uses rules-based + algorithmic multi-touch attribution and is best for mid-market brands wanting multi-touch attribution reports. Where it differs from a causal read:
- Rules-based MTA is subjective
- Pixel-dependent: browser privacy controls limit what a pixel can observe
- Expensive for mid-market
- No causal inference, still correlation
Questions about leaving Attribution App
Can I cancel Attribution App at any time?
What Attribution App states: Monthly or annual.Source: attributionapp.com/pricing, read .What does Attribution App say about refunds?
What Attribution App states: No refund on termination or expiration.Source: attributionapp.com/msa, read .Does Attribution App have a free trial or plan?
What Attribution App states: 14-day free trial.Source: attributionapp.com/pricing, read .Can I run Attribution App and Causality Engine side by side?
Yes. Causality Engine installs nothing on your site. It reads the GA4 export you already have, so it runs on top of any tool here without touching its setup. The one condition: GA4 runs on your store too.
Keep reading
Four named Dutch brands and our own store, with the figures they let us publish: the case studies.
GA4 export uploadNo pixel1–2 minutes to a first read30-day refund, no questions asked
Your platforms guess.
We run the math.
Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.
The free finding runs in your browser. Your file never leaves it. The full read is €99, refundable within 30 days, no questions asked. Prices exclude VAT.