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HubSpot Marketing vs Causality Engine

HubSpot Marketing is best for B2B companies using HubSpot CRM wanting basic attribution. Choose Causality Engine when you need a defensible per-channel read before a budget decision, from the GA4 export you already have.

€99 once, excl. VAT. Keep HubSpot Marketing; use us as the causal second opinion.

Side by side. From each vendor's own pages.

HubSpot Marketing vs Causality Engine: pricing, method, setup and fit
Compared onHubSpot MarketingCausality Engine
Starting priceSee hubspot.com/pricing€99 one-timeExcl. VAT
Pricing modelMarketing Hub tiers published by HubSpot; script-rendered, so no figure is quoted here€99 per read, or Pro at €299 a month
MethodologyContact-based attribution reportingCausal inference on a GA4 export
Setup2–4 weeksGA4 export upload, about 2 minutes
Pixel requiredYesNo
Best forB2B companies using HubSpot CRM wanting basic attributionEcommerce brands on GA4 that need a defensible per-channel read before a budget decision

Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.

Where HubSpot Marketing falls short

  • Attribution is a small feature inside a huge platform
  • B2B/CRM-focused not ecommerce
  • Contact-based model breaks with privacy changes
  • No causal inference or incrementality

What Causality Engine does differently

  • No pixel and no tag. It reads the GA4 export you already have, where HubSpot Marketing needs its own tracking on the store.
  • What each channel caused, next to what last-click gave it, with a data-health score on every channel.
  • The first number 1–2 minutes after the upload, on whatever GA4 history you export; 12 months or more reads best.
  • €99 once, excl. VAT. Pro is €299 a month, billed monthly, cancel any time.
  • Full refund within 30 days, no questions asked. You keep the read.

Keep reading

Four named Dutch brands and our own store, with the figures they let us publish: the case studies.

GA4 export uploadNo pixel1–2 minutes to a first read30-day refund, no questions asked

Your platforms guess.
We run the math.

Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.

Free, in your browser: your file is not uploaded. The full read is €99, refundable within 30 days. Prices exclude VAT.
Or book a 30-min call.