Attribuly vs Causality Engine
Side-by-side comparison of shopify attribution app vs causal inference for shopify attribution. Updated for 2026.
| Attribuly | Causality EngineYou are here | |
|---|---|---|
| Starting price | $79/mo | €99 one-time |
| Pricing model | Tiered ($79–$299/mo) | €99 one-time or €299/mo Pro |
| Methodology | First-party pixel + UTM tracking | causal inference |
| Setup time | 15 minutes | 2 minutes |
| Pixel required? | Yes | No |
| Measures incrementality? | No | Yes — causal inference |
| iOS 14.5+ resilient? | No — pixel-dependent | Yes — aggregate data |
| Developer required? | No | No |
| Contract required? | Often | No — cancel anytime |
| Time to first insight | 15 minutes | Minutes |
| Best for | Small Shopify merchants wanting basic attribution | Shopify DTC brands wanting true incrementality measurement |
See the difference on your own data
Full refund guarantee · 2-minute setup · No pixel
Where Attribuly falls short
- Basic UTM/pixel tracking only
- No causal inference
- Limited to click-path data
- Can't measure incrementality
Why brands choose Causality Engine instead
- Causal methodology not just click tracking
- Proves what caused the sale
- No pixel installation
- Works despite iOS privacy
Try it risk-free for €99
One-time analysis. No subscription. See your true channel-level ROAS in minutes. Full refund if you don't see the value.
“We discovered 34% of our revenue was hidden by last-click. CE found it in minutes.”
Maarten V., OFFFTRACK
“€47K/month our dashboards never showed. We reallocated budget the same week.”
Simone K., The Two Sisters
No pixel required2-minute setupGDPR compliantFull refund guarantee
Confident clarity.For every channel.
See which channels actually drive your revenue. Confidence-scored results in minutes — not months. Full refund if you don't see the value.
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