Attribuly vs Causality Engine

Side-by-side comparison of shopify attribution app vs causal inference for shopify attribution. Updated for 2026.

AttribulyCausality EngineYou are here
Starting price$79/mo€99 one-time
Pricing modelTiered ($79–$299/mo)€99 one-time or $299/mo Pro
MethodologyFirst-party pixel + UTM trackingcausal inference
Setup time15 minutes2 minutes
Pixel required?YesNo
Best forSmall Shopify merchants wanting basic attributionShopify DTC brands wanting true incrementality measurement

Where Attribuly falls short

  • Basic UTM/pixel tracking only
  • No causal inference
  • Limited to click-path data
  • Can't measure incrementality

Why brands choose Causality Engine instead

  • Causal methodology not just click tracking
  • Proves what caused the sale
  • No pixel installation
  • Works despite iOS privacy

Try it risk-free for €99

One-time analysis. No subscription. See your true channel-level ROAS in minutes. Full refund if you don't see the value.

Finally stopped arguing with our agency about which numbers are real.

Founder, Beauty Brand

Discovered €47K/month our dashboards never showed.

CMO, Fashion Brand

No pixel required2-minute setupGDPR compliantFull refund guarantee

Stop guessing.Start knowing.

See which channels actually drive your revenue. Confidence-scored results in minutes — not months. Full refund if you don't see the value.