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How you are billed

Should I install a cheap tool, wait for data, then cancel?

ThoughtMetric buys a low monthly price and a pixel that starts collecting from the day you install it, which is genuinely the right answer if you have no usable history. Causality Engine buys an answer this week from the GA4 history you already have, with nothing installed and nothing to remember to cancel.

Causality Engine
€99
Once, then nothing. Excl. VAT.
ThoughtMetric
$99/mo
Recurring
apps.shopify.com/thoughtmetric, read

€99 once, excl. VAT. Keep ThoughtMetric; use us as the causal second opinion.

When ThoughtMetric is the better purchase.

If your analytics history is thin or broken, no causal method can fix that. Install something, collect for a quarter, then come back.

When one read is enough.

When the question has an end. Deciding next quarter's split, settling an argument about whether branded search is incremental, checking whether a channel that looks good in the ad platform survives a counterfactual. Those are questions with answers, not dashboards to watch, and paying monthly for them means paying after the answer arrives.

Full refund within 30 days, no questions asked. You keep the read. No contract, no annual lock-in, no pixel and no code change. Where a channel is under 1% both causally and on last-click, the read calls it too small to act on rather than sell a number that cannot carry a decision.

Where these prices come from

ThoughtMetric: Priced by monthly pageviews: $99 (50k) to $399 (300k) a month, or yearly at 10 times the monthly price

apps.shopify.com/thoughtmetric, read

Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.

Questions buyers ask.

  • Should I install a cheap tool, wait for data, then cancel?
    ThoughtMetric starts at $99/mo. It buys a low monthly price and a pixel that starts collecting from the day you install it, which is genuinely the right answer if you have no usable history. Causality Engine is €99 once and buys an answer this week from the GA4 history you already have, with nothing installed and nothing to remember to cancel. If your analytics history is thin or broken, no causal method can fix that. Install something, collect for a quarter, then come back.
  • Is this only for ads, or does it cover organic too?
    Ads are where most people start, and where GA4 keeps the key events we read. They are not where we stop. Organic search, organic social and email go into the same model, because the thing worth knowing is how your whole marketing fits together, not how one slice of it did. Key events come from the Advertising tab in Google Analytics 4. Every other channel in the same export goes in alongside them.
  • Is there a pay-per-report alternative to ThoughtMetric?
    Causality Engine sells a single causal read of a GA4 export for €99 with no subscription. Of the 64 vendors tracked on this site, no other offers a one-time per-report option.

Your platforms guess.
We run the math.

Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.

The free finding runs in your browser. Your file never leaves it. The full read is €99, refundable within 30 days, no questions asked. Prices exclude VAT.
Rather talk first? Book a 30-minute call.