AdBeacon vs Causality Engine

Side-by-side comparison of first-party ad tracking platform vs causal inference for shopify attribution. Updated for 2026.

AdBeaconCausality EngineYou are here
Starting price$199/mo€99 one-time
Pricing modelTiered ($199–$799/mo)€99 one-time or $299/mo Pro
MethodologyFirst-party cookie + click trackingcausal inference
Setup time30–60 minutes2 minutes
Pixel required?YesNo
Best forDTC brands wanting first-party click trackingShopify DTC brands wanting true incrementality measurement

Where AdBeacon falls short

  • Click tracking only — misses view-through
  • First-party cookies still expire
  • Can't measure channel incrementality
  • No causal methodology

Why brands choose Causality Engine instead

  • Measures causation not just clicks
  • No cookie dependency
  • Proves incrementality
  • Works despite all privacy changes

Try it risk-free for €99

One-time analysis. No subscription. See your true channel-level ROAS in minutes. Full refund if you don't see the value.

Finally stopped arguing with our agency about which numbers are real.

Founder, Beauty Brand

Discovered €47K/month our dashboards never showed.

CMO, Fashion Brand

No pixel required2-minute setupGDPR compliantFull refund guarantee

Stop guessing.Start knowing.

See which channels actually drive your revenue. Confidence-scored results in minutes — not months. Full refund if you don't see the value.