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Looking for a Amplitude alternative?

Amplitude uses event-based product analytics + experimentation and is best for product and growth teams optimizing digital experiences. Below are the closest alternatives among the 65 tools we track: what each is built for, what it offers and what it costs, with the page we read every price from.

€99 once, excl. VAT. Keep Amplitude; use us as the causal second opinion.

The alternatives to Amplitude, with their prices.

We make Causality Engine, so read this as a vendor's page: ours is listed last, and every fact about the others links to their own page.

Short answer: Among the tools we track, the closest to Amplitude are Heap Analytics and Mixpanel. Self-serve sign-up: Heap Analytics and Mixpanel. If you would rather keep Amplitude, Causality Engine runs alongside it: a read of what each channel caused, from the GA4 export you already have, for €99.

  • Heap Analytics

    Auto-capture event tracking + session replay. Best for product teams wanting auto-captured behavioral data.

    free tier

    heap.io/pricing, read
  • Mixpanel

    Event-based product analytics. Best for product teams analyzing in-app user behavior.

    Free plan; Growth from $0

    mixpanel.com/pricing, read
  • Causality Engine · runs alongside Amplitude

    Causal inference on your GA4 export: what each channel caused, next to what last-click gave it. It installs nothing, so it runs on top of Amplitude or any tool above.

    €99 a read

    First finding free

Amplitude and Causality Engine, fact by fact · Every tool we track, on every fact

Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.

Amplitude and its alternatives, side by side.

Every value links to the page it was read from. “Not stated” means we could not find it on the vendor's pages, not that the feature is missing.

Scroll the table sideways for every column.

Amplitude and its 2 closest alternatives compared on starting price, billing, what each measures, whether it needs its own pixel, and how it is bought. Each cell links to the page it was read from.
ToolStarting priceBillingMulti-touchMMMLift testsOwn pixel or SDKSelf-serveFree trial or planHQ
AmplitudeFree plan; Plus from $0Monthly or annualYesNot statedNot statedYesYesFree plan (2M events/month, no time limit); no separate free trialSan Francisco, United States
Heap Analyticsfree tierAnnual, invoiced in advance (unless the order form says otherwise)YesNot statedNot statedYesYesFree plan (up to 10k monthly sessions); free trialSan Francisco, United States
MixpanelFree plan; Growth from $0Monthly or annual (Growth plan); Enterprise on custom termsYesNot statedNot statedYesYesFree plan (free forever, up to 1M events/month)San Francisco, United States

What Amplitude does well

  • Built for product and growth teams optimizing digital experiences.
  • Offers multi-touch attribution. Source
  • Server-side tracking or conversion APIs. Source
  • Native integrations with Shopify. Source
  • Self-serve sign-up, without a demo or a sales call. Source
  • Free trial or plan: Free plan (2M events/month, no time limit); no separate free trial. Source
  • States that data can be hosted in the EU. Source
  • Rated 4.6 stars from 68 reviews on Capterra. Source

Where Amplitude may not fit

Each line is from Amplitude's own pages.

  • Priced on your traffic or events, according to its pricing page. Source
  • Refunds: Plus plan: fees are non-refundable. Source

Questions about Amplitude alternatives

  • What are the alternatives to Amplitude?
    Among the tools we track, the closest to Amplitude are Heap Analytics and Mixpanel. Self-serve sign-up: Heap Analytics and Mixpanel.
  • Do I have to stop using Amplitude to use Causality Engine?
    No. Causality Engine installs nothing on your site. It reads the GA4 export you already have, so it runs on top of any tool here without touching its setup. The one condition: GA4 runs on your store too.
  • How does Amplitude's price compare with Causality Engine's?
    Amplitude's pricing page lists Free plan; Plus from $0. Causality Engine is €99 once per read, excl. VAT, or Pro at €299 a month.Source: amplitude.com/pricing, read .
  • Can I try Amplitude for free?
    What Amplitude states: Free plan (2M events/month, no time limit); no separate free trial.Source: amplitude.com/pricing, read .

Keep reading

Four named Dutch brands and our own store, with the figures they let us publish: the case studies.

GA4 export uploadNo pixel1–2 minutes to a first read30-day refund, no questions asked

Your platforms guess.
We run the math.

Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.

The free finding runs in your browser. Your file never leaves it. The full read is €99, refundable within 30 days, no questions asked. Prices exclude VAT.