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Switch from Amplitude to Causality Engine

Amplitude uses event-based product analytics + experimentation. Causality Engine uses causal inference on your GA4 export. There is nothing to migrate: the first read takes 1 to 2 minutes, and you can run both side by side.

€99 once, excl. VAT. Keep Amplitude running while you compare.

What Amplitude's terms say, before you leave.

Short answer: there is nothing to migrate. Keep Amplitude running, upload your GA4 export, and compare the two for a month. Cancel only if the comparison says so, on the terms below.

Contract
Monthly or annualamplitude.com/docs/faq/billing-and-plans, read
Refunds
Plus plan: fees are non-refundableamplitude.com/plus-plan-terms, read
Free trial or plan
Free plan (2M events/month, no time limit); no separate free trialamplitude.com/pricing, read
Billing
Subscription, Free plan; Plus from $0amplitude.com/pricing, read
Price rises with
your traffic or eventsamplitude.com/pricing, read

Amplitude and Causality Engine, fact by fact

Competitor pricing is each vendor's publicly listed pricing as read on the date shown, and it changes without notice: verify on the vendor's own site before relying on it. Vendors without a public price are marked as such. Comparisons set Causality Engine's one-time €99 analysis against subscription models.

How to switch, in five steps.

  1. No cancellation required yet

    Keep Amplitude running (its terms: monthly or annual). Causality Engine reads your GA4 CSV export, so nothing conflicts and no data moves between the two.

  2. Upload your GA4 CSV (no integration required)

    Export 12 months or more of GA4 data and upload it. Longer reads better. No OAuth, no pixel, no code, no DNS changes. Shopify native is on the roadmap.

  3. Run your first analysis

    What each channel caused, next to last-click, with a data-health score on each, 1 to 2 minutes after the upload. Compare it with what Amplitude was telling you.

  4. Evaluate side by side

    Run both for a month and compare them channel by channel. Where they disagree is where a budget decision is at stake.

  5. Cancel Amplitude when ready

    Only if the side-by-side says you should. On refunds, Amplitude states: plus plan: fees are non-refundable. Nothing in Causality Engine depends on Amplitude being gone.

What to weigh before you leave Amplitude

Amplitude uses event-based product analytics + experimentation and is best for product and growth teams optimizing digital experiences. Where it differs from a causal read:

  • Product analytics, not marketing attribution
  • No marketing channel measurement
  • Product and web analytics; it does not estimate incremental channel contribution for budget decisions
  • Focused on product not marketing ROI

Questions about leaving Amplitude

  • Can I cancel Amplitude at any time?
    What Amplitude states: Monthly or annual.Source: amplitude.com/docs/faq/billing-and-plans, read .
  • What does Amplitude say about refunds?
    What Amplitude states: Plus plan: fees are non-refundable.Source: amplitude.com/plus-plan-terms, read .
  • Does Amplitude have a free trial or plan?
    What Amplitude states: Free plan (2M events/month, no time limit); no separate free trial.Source: amplitude.com/pricing, read .
  • Does Amplitude's price rise as you grow?
    Yes. Priced on your traffic or events, according to its pricing page. Causality Engine is €99 a read, whatever your revenue or ad spend.Source: amplitude.com/pricing, read .
  • Can I run Amplitude and Causality Engine side by side?
    Yes. Causality Engine installs nothing on your site. It reads the GA4 export you already have, so it runs on top of any tool here without touching its setup. The one condition: GA4 runs on your store too.

Keep reading

Four named Dutch brands and our own store, with the figures they let us publish: the case studies.

GA4 export uploadNo pixel1–2 minutes to a first read30-day refund, no questions asked

Your platforms guess.
We run the math.

Upload a GA4 export and see what each channel caused, next to last-click, in 1–2 minutes. The read is yours to keep.

The free finding runs in your browser. Your file never leaves it. The full read is €99, refundable within 30 days, no questions asked. Prices exclude VAT.