Migration guide

Switch from Amplitude to Causality Engine

Amplitude uses event-based product analytics + experimentation. Causality Engine uses causal inference. The switch takes 2 minutes and you can run both side by side.

AmplitudeCausality Engine
PriceFree tier available€99 one-time
MethodEvent-based product analytics + experimentationCausal inference
Setup1–2 hours (SDK/snippet)2 minutes
Migration effortN/AZero — runs alongside

How to switch (5 steps)

1

No cancellation required yet

Keep Amplitude running. Causality Engine connects to your GA4 and Shopify data independently — zero conflict.

2

Connect Shopify + GA4 (2 minutes)

One-click OAuth for each. Read-only access. No pixel, no code, no DNS changes.

3

Run your first analysis

See confidence-scored ROAS by channel within minutes. Compare against what Amplitude was telling you.

4

Evaluate side by side

Run both tools for a month. When you see the difference in channel-level attribution, the decision makes itself.

5

Cancel Amplitude when ready

No rush. But once you see causal attribution vs event-based product analytics + experimentation, most brands cancel within 30 days.

Start with €99 — keep Amplitude running

Run both tools side by side. See the difference in attribution quality. Cancel Amplitude only when you're ready.

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