Whatagraph vs Causality Engine

Side-by-side comparison of marketing reporting and analytics vs causal inference for shopify attribution. Updated for 2026.

WhatagraphCausality EngineYou are here
Starting price$199/mo€99 one-time
Pricing modelTiered ($199–$499/mo)€99 one-time or $299/mo Pro
MethodologyCross-channel reporting (no attribution modeling)causal inference
Setup time30 minutes2 minutes
Pixel required?NoNo
Best forAgencies creating client marketing reportsShopify DTC brands wanting true incrementality measurement

Where Whatagraph falls short

  • Reporting tool only — no attribution
  • No causal measurement capability
  • Agency-focused not brand-focused
  • Pretty reports don't answer 'what works'

Why brands choose Causality Engine instead

  • Attribution modeling not just reporting
  • Proves what caused sales
  • Built for brands not agencies
  • Actionable measurement not vanity reports

Try it risk-free for €99

One-time analysis. No subscription. See your true channel-level ROAS in minutes. Full refund if you don't see the value.

Finally stopped arguing with our agency about which numbers are real.

Founder, Beauty Brand

Discovered €47K/month our dashboards never showed.

CMO, Fashion Brand

No pixel required2-minute setupGDPR compliantFull refund guarantee

Stop guessing.Start knowing.

See which channels actually drive your revenue. Confidence-scored results in minutes — not months. Full refund if you don't see the value.