Annual Subscription: Save 20% on your Causality Engine subscription by choosing our annual plan. Get full access to our powerful attribution platform and lock in your savings for the year.
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The attribution problem
One sale. Four channels. 400% credit claimed.
Reported revenue: €400 · Actual revenue: €100 · Gap: €300
Lock In Your Savings: 20% Off with Annual Subscription
Committing to data-driven growth has its rewards. When you choose an annual subscription to Causality Engine, you not only get uninterrupted access to our full suite of attribution tools, but you also save 20% compared to paying monthly. It's the most cost-effective way to make causality-based attribution a core part of your marketing operations.
An annual plan is more than just a discount. It's a commitment to understanding what truly drives your business forward. For Shopify brands in the beauty, fashion, and supplement space, the insights you gain over a year can be transformative. You move from reactive, short-term adjustments to proactive, long-term strategy.
What You Get with an Annual Plan
Your annual subscription includes everything in our standard monthly plan, with the added benefit of significant savings. You get:
Lifetime Lookback: Analyze your marketing performance over the entire history of your brand.
Intelligence-Adjusted Attribution: A true measure of each channel's incremental impact.
Refinement Queue: A prioritized list of actions to improve your marketing ROI.
Causality Chain Visualization: Understand the complex customer journey.
Cannibalistic Channel Detection: Stop your channels from competing against each other.
LLM Chat Interface: Ask complex questions about your data in natural language.
Choosing the annual plan means you lock in your price for 12 months, protecting you from any future price increases. It simplifies your accounting with a single annual payment and ensures your team always has the tools they need to make smarter decisions.
The Math is Simple
The formula for growth is clear: Better data leads to better decisions, which leads to better ROI. The formula for savings is even simpler:
Monthly Price x 12 x 0.80 = Your Annual Price
This 20% savings can be directly reinvested into your marketing budget, further fueling your growth. Every day you operate without a clear understanding of marketing attribution costs you money. An annual plan is the most efficient path to clarity.
Ready to commit to growth and save? Go Annual
Compare our pricing plans or learn more in our resources.
Related Resources
Subscription vs One Time Analysis: Which Is Right for You
Agency vs In House Attribution Numbers: Who Is Right
Causality Engine vs. Measured: Incrementality Testing Compared
Customer Success and Support: We Are Here to Help
Last Click vs. Data-Driven Attribution: Which Should You Use?
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Key Terms in This Article
Attribution
Attribution identifies user actions that contribute to a desired outcome and assigns value to each. It reveals which marketing touchpoints drive conversions.
Causality
Causality is the relationship where one event directly causes another, essential for identifying specific actions that drive desired outcomes in marketing.
Customer journey
Customer journey is the path and sequence of interactions customers have with a website. Customers use multiple devices and channels, making a consistent experience crucial.
Incrementality
Incrementality measures the true causal impact of a marketing campaign. It quantifies the additional conversions or revenue directly from that activity.
Incrementality Testing
Incrementality Testing measures the additional impact of a marketing campaign. It compares exposed and control groups to determine causal effect.
Marketing Attribution
Marketing attribution assigns credit to marketing touchpoints that contribute to a conversion or sale. Causal inference enhances attribution models by identifying true cause-effect relationships.
Marketing ROI
Marketing ROI (Return on Investment) measures the return from marketing spend. It evaluates the effectiveness of marketing campaigns.
Shopify
Shopify is an ecommerce platform for creating online stores and selling products. Attribution modeling shows which marketing channels drive traffic and conversions within Shopify.
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Frequently Asked Questions
What happens if I cancel my annual plan?
Our annual plan is a one-year commitment. If you choose to cancel before the end of your term, you will retain access to the platform until the end of your billing cycle. We do not offer pro-rated refunds for early cancellation.
Can I upgrade to an annual plan from a monthly plan?
Yes, you can upgrade from a monthly to an annual plan at any time from your account settings. Your new billing cycle will begin on the day you upgrade, and you will be charged the full annual price, less a pro-rated credit for any unused time on your monthly plan.
Is the 20% discount guaranteed every year?
When you sign up for an annual plan, you lock in the 20% discount for your first year. While we can't guarantee future pricing, our annual subscribers will always receive our best possible rate upon renewal.