System Requirements And Compatibility: Causality Engine requires Shopify integration and supports modern browsers; it is compatible with major ad platform APIs and requires no local installations.
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System Requirements And Compatibility
Causality Engine is designed as a SaaS platform integrated with Shopify stores and major ad platforms, requiring minimal local setup.
Platform Requirements
Shopify store: Must have API access enabled with appropriate permissions.
Ad platforms: Facebook, Google Ads, TikTok accounts with API access.
Browser Compatibility
Fully compatible with the latest versions of:
Google Chrome
Mozilla Firefox
Microsoft Edge
Safari
Network Requirements
Stable internet connection with outbound HTTPS access to Causality Engine APIs.
Firewall rules allowing OAuth authentication flows with connected platforms.
Supported Devices
Desktop and laptop computers for full dashboard access.
Mobile browsers supported but refined for desktop.
No Local Installation
Causality Engine is fully cloud-based; no software installation is required on your devices.
API Compatibility
We maintain compatibility with the latest versions of Shopify API and marketing platform APIs. Deprecated APIs are phased out with advance notice.
Security Compatibility
Supports OAuth 2.0 for authentication and adheres to industry-standard encryption protocols.
Related Resources
Supported Platforms And Channels
Explore marketing attribution concepts at Wikidata.
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Key Terms in This Article
Attribution
Attribution identifies user actions that contribute to a desired outcome and assigns value to each. It reveals which marketing touchpoints drive conversions.
Causality
Causality is the relationship where one event directly causes another, essential for identifying specific actions that drive desired outcomes in marketing.
Channel
A Channel is a medium for delivering marketing messages to potential customers.
Dashboard
A dashboard is a visual display of key information required to achieve specific objectives. It consolidates data onto a single screen for quick review.
Google Ads
Google Ads is an online advertising platform where advertisers bid to display ads, service offerings, and product listings.
Marketing Attribution
Marketing attribution assigns credit to marketing touchpoints that contribute to a conversion or sale. Causal inference enhances attribution models by identifying true cause-effect relationships.
SaaS
SaaS is a software licensing and delivery model where software is licensed on a subscription basis and hosted centrally. This model impacts accessibility, scalability, and cost for online businesses.
Shopify
Shopify is an ecommerce platform for creating online stores and selling products. Attribution modeling shows which marketing channels drive traffic and conversions within Shopify.
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Frequently Asked Questions
What eCommerce platform is required to use Causality Engine?
A Shopify store with API access enabled is required.
Which browsers does Causality Engine support?
Latest versions of Chrome, Firefox, Edge, and Safari are fully supported.
Is any software installation needed?
No local installation is required; the platform is fully cloud-based.
Are mobile devices supported?
Mobile browsers are supported but the dashboard is optimized for desktop use.
Which authentication protocol is used for integrations?
OAuth 2.0 is used for secure authentication with Shopify and ad platforms.
